Wednesday, November 4, 2009

IULM University of Languages and Communication

Libera Università di Lingue e Comunicazione (IULM) was the first university in Italy to formally offer undergraduate courses in public relations. Around 40,000 students now take public relations as either part of their major or as an elective. There is confusion in Italy over the function of public relations, especially the disciplines of public relations. IULM wants to explore the confusions in public relations and come up with a mutual understanding over the functions of PR. 

The website highlights the education levels of students taking public relations courses. "The levels of education for those working in public relations include 23.2 percent with a high school degree, 56.3 percent with a bachelor’s degree and 20.4 percent with a master’s degree."(http://www.prssa.org/prsic/italy.aspx) Clearly more students work in public relations with a bachelor's degree but there are less working with a masters degree, mainly because there are limited programs available for a masters degree in public relations. 

IULM offers an exchange student program, however all courses are taught in Italian. 

All information was adapted from http://www.iulm.it/?idPage=960

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